This spot is one of a series of independently produced films that Converse has solicited and is promoting. As with the Coca-Cola films (short Coke ads seen in movie theatres), these are films created as mini-ads for the brand by brand lovers (and hungry independent film makers, one would think). This spot, submitted by Carey Lagoe from Capetown, South Africa features three teenagers (Yanga, Masi and Mnina) and is titled “Pantsula.” The three teens groove to music and show of both their moves and their differently colored high-top Converse sneakers.
